What are the Advantages and Disadvantages of External Recruitment?

Marta Rodriguez
by Marta Rodriguez, Digital Marketing Manager

Added on: 6th February 2024

Upskill and promote your existing staff or use internal or external recruitment to grow their staff count. Companies around the World constantly grapple with the decision of employing an external recruitment company or recruiting internally.

1
Recruitment brings fresh perspectives and diverse skills
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External recruitment keeps your company competitive
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Companies gain from expert support in finding top talent
A manager congratulates a member of his team on his recent promotion in a meeting and other members of the smile and clap to give their approval


External recruitment allows companies to access a wider talent pool and bring in new skills, but it often comes with higher costs and longer hiring timelines. It is most effective when used alongside internal hiring, particularly for specialist or hard-to-fill roles.

External recruitment is often used when companies cannot find the right skills internally or need to scale quickly. It allows access to a wider talent pool, but it also introduces higher costs and longer hiring timelines.

This article examines the external recruitment process, analyses the pros and cons of working with an external recruitment company, and introduces other approaches to help undecided business owners make informed, strategic hiring decisions.

What is External Recruitment?

External recruitment is the process of hiring candidates from outside an organisation rather than promoting or moving existing employees.

External recruitment seeks new employees from outside the existing company workforce. This approach widens the talent pool, bringing in fresh perspectives and skills that may not be present within the current organisation.

These days, advertising new job vacancies on your company websites isn’t enough to find the best candidate. This is why external recruitment methods typically involve advertising vacancies on job boards and social media or engaging recruitment agencies to find suitable candidates. Job boards are websites where companies and recruiters post job adverts for people looking for work.

Companies may employ an external partner, such as a recruitment agency or consultancy, to find candidates for specific jobs or industries or use social media recruitment to advertise their vacancies and network with professionals.

Headhunting is a more proactive approach to external recruitment. Headhunting is targeting and approaching individuals with specific skill sets and experience. While many visualise it as company representatives attending graduate fairs to attract top university students, headhunting is often used for senior or specialised positions.

A business manager uses external recruitment to shorlist a candidate from seven candidates
A trusted recruitment consultancy can help you design a recruitment strategy to increase your headcount effectively

How Does the External Recruitment Process Work?

The external recruitment process typically involves defining the role, sourcing candidates, screening applications, interviewing, and onboarding the selected hire.

The external recruitment process typically involves several key steps:

  1. Defining the role: Clearly outline the job description, the must-have technical skills, the nice-to-have technical, and the required soft skills. At Adria Solutions, we always advise our clients to include a description of the company culture and additional benefits in every job description.
  2. Sourcing candidates: Using different candidate-sourcing methods to find suitable applicants.
  3. CV Screening and shortlisting: Reviewing applications and CVs to identify the most promising candidates and arrange job interviews.
  4. Interviewing phase: Conducting job interviews to assess the candidates’ fit for the role and the company culture.
  5. Job offer and onboarding: Once a candidate is selected and a job offer is extended, references and background checks are concluded. If everything goes well, the new hire integrates into the company.

Internal vs External Recruitment: Key Differences

FactorExternal RecruitmentInternal Recruitment
Talent PoolWideLimited
CostHigherLower
SpeedSlowerFaster
InnovationHighModerate
RiskHigherLower

What Are the Advantages of External Recruitment?

The main advantages of external recruitment are access to a wider talent pool, new skills and perspectives, and the ability to hire for roles that cannot be filled internally.

Let’s look at the main advantages of external recruitment:

  • Diverse perspectives: External recruitment introduces new ideas and approaches, fostering innovation and creativity.
  • Broader skill set: It allows companies to access skills and expertise that may not be available internally.
  • Competitive edge: Bringing in external talent can provide a competitive advantage, particularly in industries with rapidly evolving cutting-edge skills, such as our specialities: IT, Digital and Marketing.
  • Reduces internal competition: It avoids the potential conflict and dissatisfaction arising from internal competition for promotions.

What Are the Disadvantages of External Recruitment?

The main disadvantages of external recruitment include higher costs, longer hiring timelines, and the risk of cultural mismatch.

Hiring outsiders comes with some disadvantages, too. Below are the four most common drawbacks:

  • Higher costs: Advertising, agency fees, and higher salary expectations. A bad hire can cost up to 3–4 times the employee’s salary when factoring in lost productivity, hiring costs, and onboarding time.
  • Longer timeframe: It usually takes longer to hire externally due to the need for more extensive searches and assessments, although working with the right recruitment partner can help you considerably reduce time to hire and save time and money.
  • Risk of cultural mismatch: New hires may struggle to adapt to the company culture, affecting team dynamics and productivity.
  • Lower employee morale: Overlooking internal candidates could reduce morale and underappreciation among existing staff. Quiet hiring is real!
A manager congratulates a member of his team on his recent promotion in a meeting and other members of the smile and clap to give their approval
Internal promotions can boost employer morale, but is internal recruitment enough to cover your company’s needs?

What Are We Seeing in External Recruitment Right Now?

In our experience, more companies are relying on external recruitment for specialist and hard-to-fill roles, particularly in areas like AI, data, and digital. Candidates are often receiving multiple offers, and hiring timelines are increasing, meaning companies need to move quickly and offer clear, well-defined roles to secure top talent.

What Are the Alternatives to External Recruitment?

The main alternatives to external recruitment are internal hiring and employee referral programmes, both of which can reduce costs and shorten hiring timelines.

The immediate alternative to external recruitment is internal recruitment, which involves filling vacancies with current company employees. This can be achieved through promotions, transfers, or identifying potential candidates within the organisation who could step into new roles.

Another alternative is employee referral programmes, where current employees recommend candidates from their networks, speeding up the candidate sourcing process.

When Should Companies Use External Recruitment?

Companies should use external recruitment when they need specialist skills, are scaling quickly, or cannot fill roles internally. It is particularly effective for niche or senior positions where internal talent is limited.

The influx of new talent injects fresh energy and ideas and drives innovation, keeping the company agile and competitive. External recruitment is vital for companies wanting to stay ahead in their industries despite its difficulties. Balancing internal development opportunities is important for success and growth while also utilising external recruitment.

If you want to learn more about how we can partner with your company. We can look at your recruitment strategy together and help you attract tech, digital and marketing talent. Contact our team today.

FAQs

Yes. External recruitment typically involves higher costs due to advertising, agency fees, and higher salary expectations.

Companies should hire externally when they need skills not available internally or want to bring in new perspectives.

The main risks include higher costs, longer hiring timelines, and potential cultural mismatch.

Marta Rodriguez

Marta Rodriguez

Digital Marketing Manager

Marta Rodriguez is a Digital Marketing Manager with 15 years of experience in Content Creation, Social Media management, Marketing Strategy, SEO and Communication. Marta has provided expert commentary for The Guardian, The Independent, Computer World, The AllBright collective, The Expertise Circle, and UK Recruiter.

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