CRM Director – Manchester – £80k

Adria Solutions Ltd has an exciting opportunity for an enthusiastic CRM Director to join our forward thinking client in Manchester. As an CRM Director, you will help build and execute on the existing strategy focused on establishing and having your team adhering to in-depth controls to allow delivering CRM channel revenue growth while removing the risk of the data sensitive process for our client.

The duties of the CRM Director will include but not be limited to:
* Further strengthen CRM department controls to completely de-risk CRM process ensuring a relevant culture is deeply engraved within your team
* Identify opportunities to improve and optimize existing customer CRM communications as well as scope out new and emerging channels
* Formulate and implement new customer acquisition campaigns strategy via email, push and SMS
* Develop a customer lifecycle strategy by utilizing data and insights through ongoing multi-variate and segmentation tests while recommending opportunities to discover the best marketing practices within each customer segment
* Work closely with data warehouse team to ensure relevant data hygiene and structure is in highest standards
* Work closely with analytics and product teams to identify the key drivers of engagement through ongoing A/B tests

Essential skills and experience:
* 7+ years experience across CRM, email marketing, customer segmentation, and/or growth marketing
* Very strong attention to detail
* Process oriented with excellent understanding of the risks associated with the execution of CRM strategies across large corporations
* Strong quantitative and qualitative analytics skills with a strong desire and understanding of multi-variate testing
* Strong communication skills with an ability to communicate effectively across multiple levels of an organization
* Ability to manage and maintain strong cross-functional stakeholder relationships across multiple teams (product, BI, data, design, etc.) and an ability to coordinate timely feedback and approvals

This is a great opportunity for a CRM Director to join a company who strongly believe in keeping up to date with the latest technologies and you will be rewarded with an attractive benefits package:

*Gym Membership
*Subsidised Café
*Flexible Working

CRM Director – Manchester – £80k

Adria Solutions Ltd are one of the leading IT Recruitment Agencies in the North West with some truly great opportunities for IT Professionals. For more information about this role and the company you will be working for, please contact Adria Solutions Ltd.

If this sounds like the perfect job for you, click apply without delay. If this is not quite what you are looking for, please visit the Adria Solutions website to view all the roles we currently have on offer. Or why not give us a call to discuss your next career move?

CRM Director – Manchester – £80k

Job Reference: HoC300919MAN_1573035481

Salary: £60000 - £80000 per annum

Salary per: Annum

Job Duration:

Job Start Date: ASAP

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