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Hire SEO Managers

Find an experienced SEO manager who aligns with your company’s culture and goals to improve your marketing strategy and deliver real results.

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What does an SEO Manager do?

An SEO Manager is responsible for improving a website’s visibility in search engines and increasing organic traffic. Their role combines technical SEO, content strategy, data analysis, and website optimisation to help businesses attract the right audience.

SEO Managers commonly work on:

Technical SEO
Keyword and search intent research
Content strategy
On-page optimisation
Link building
SEO reporting and analytics

They often work closely with Content Writers, Developers, Marketing Managers, Designers, and Digital PR teams to improve website performance.

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Most essential skills for hiring an SEO Manager

The skills you need in an SEO Manager depend on your company’s needs and the role’s scope. However, businesses seeking to increase brand visibility and organic traffic often prioritise these essential skills.

Search Engine Optimization (SEO) Managers and SEO Executives must ensure your website’s content aligns with the SEO objectives, provides value to the target audiences, and meets search engines’ requirements. A strong content strategy improves web rankings, increases organic traffic, and boosts user engagement, which ultimately leads to higher conversions and business growth.

SEO Managers must ensure your website is fast, mobile-friendly, secure, and crawlable by search engines. Technical SEO optimisations improve rankings, enhance user experience, and ensure search engines effectively index your site, to increase visibility and drive traffic growth.

SEO Managers must identify audience search intent and high-value keywords while analysing trends and performance data. Using these insights to optimise content and strategies improves rankings, increases targeted traffic, and provides the marketing team with measurable results, such as higher click-through and conversion rates.

SEO Managers must collaborate with technical and creative teams with different levels of technical expertise: Digital Marketing Managers, UX Designers, or Senior Executive, translating SEO goals into actionable tasks. By managing stakeholders effectively, they secure buy-in, align priorities, and ensure project success to boost the impact of their SEO projects. Recently, experts have remarked the growing importance of product management skills on SEO.

If you’re hiring SEO Managers, ask for…

Emma Berwick, Marketing Recruitment Consultant

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Businesses typically hire SEO Managers when organic search becomes a key marketing channel or growth priority.

You may need to hire an SEO Manager if you are:

Looking to increase organic traffic
Launching a new website
Expanding your content strategy
Improving lead generation
Recovering from declining rankings
Investing in long-term digital growth

Many organisations also hire SEO Managers during website migrations, rebrands, or international expansion.

Strong SEO Managers combine technical expertise with analytical thinking and commercial awareness. The best candidates understand how search behaviour changes and can build strategies that support both search engines and business objectives.

A strong hire will typically have:

Technical SEO expertise
Keyword research skills
Content strategy experience
GA4 and Google Search Console knowledge
Link building understanding
AI search optimisation knowledge
Strong analytical skills

The strongest candidates are often those who can connect SEO performance directly to revenue, leads, and business growth.

The biggest challenges of your SEO recruitment

A study on the state of organic marketing reported that 91% of marketers believed SEO positively impacted website performance and marketing goals last year. Marketing agencies and companies hiring SEO managers face skills shortages, intense competition, growing AI demands, and budget constraints. Therefore, they must improve their strategies and provide competitive offers to attract top talent. Identifying candidates who can prove their past success through tangible results can be challenging, too. Our specialist SEO recruitment agency can expertly guide you and help you find the best fit.

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SEO Manager salary expectations

SEO Manager salaries continue to increase as businesses invest more heavily in organic growth and digital marketing. In the UK, most permanent salaries range from £45,000 to £80,000+, while contract rates commonly fall between £400 and £750+ per day.

Higher salaries are typically associated with candidates who have experience leading enterprise SEO strategies, managing large websites, and delivering significant growth in organic traffic and revenue.

Level	UK Salary Range	Contract Day Rate
Mid-level	£45,000 – £60,000	£400 – £550
Senior	£60,000 – £80,000+	£550 – £750+

Tackling your digital marketing recruitment challenges

We help overcome your SEO recruitment difficulties with targeted, efficient strategies designed to find you the right people for the job.

Repeated Business

Faster Sourcing

Reduced Hiring Times

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Specialist recruitment

We focus on hard-to-find marketing skills, connecting you with candidates who have the expertise needed.

Employer branding

We reinforce your employer branding to help you attract marketing talent that matches up with your culture.

Talent pool development

We’re proactive in building talent pools to keep your hiring pipeline full and ready for the future.

Pre-screened candidates

We pre-screen candidates to reduce CV volume, making sure you only interview those matching your requirements.

Tailored solutions

We create recruitment strategies tailored to your business needs, with options from permanent to contract placements.

On-going support

We provide continuous support and clear communication from the first conversation to after your new hire’s onboarding.

FAQs

Got questions? Find quick answers to the most common queries here.

An SEO Manager develops strategies that improve a website’s visibility in search engines, increase organic traffic, and generate more qualified leads through technical SEO, content optimisation, and performance analysis.

Strong SEO Managers typically have expertise in technical SEO, keyword research, content strategy, analytics, website optimisation, and AI search optimisation, alongside experience with tools such as GA4, Google Search Console, Ahrefs, and Semrush.

AI has expanded SEO beyond traditional rankings. Modern SEO Managers optimise content for AI-powered search, answer engines, and conversational search while continuing to improve technical performance and search visibility.

SEO Managers are hired across technology, SaaS, ecommerce, recruitment, finance, healthcare, agencies, and professional services, as well as any organisation that relies on organic traffic to generate leads or sales.

Businesses should look for candidates with proven experience increasing organic traffic, improving search rankings, developing content strategies, managing technical SEO, and demonstrating how SEO contributes to measurable business growth.

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