1
Choose job boards by niche relevance
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Consider integration with CRM/ATS
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Balance job board cost-effectiveness
two managers discuss the different job boards they can advertise their job openings before making a decision

My name is David Berwick, and I’ve been working with job boards for almost 25 years, 20 of them as Director of Adria Solutions. In today’s article, I, David Berwick, will explore the key factors to consider when selecting a job board for your recruitment needs. Let’s start!

The Importance of Choosing the Best Job Board for Your Niche

Are you a recruitment consultant working with a client or choosing a job board for your recruitment company? Or a talent manager looking for new job board options to reach a more diverse candidate audience? You might also be a start-up founder or a SME manager seeking advice on the best UK job boards. Whatever your level of expertise, stay here because we’re going to cover the different factors you should consider before you make a final decision.

Choosing a Job Board Based on the Location

As a UK-based recruitment agency, selecting job boards with a good reputation in the UK job market is essential. Candidates searching for jobs within the UK are more likely to use region-specific job boards, increasing the likelihood of your job posting reaching the right audience.

Here are some generalist job boards in the UK that cover a wide range of industries and job types:

  • Indeed
  • Totaljobs
  • Reed
  • Monster UK
  • Jobsite
job board research is vital in recruitment
Recruiting abroad? Do research local job boards in the international market you’ll be targeting!

Local job boards get the unique hiring practices, language quirks, and what candidates in each region are really looking for, so they’re better at drawing in the right local talent. Picking the right European job boards means your job postings will hit the mark and attract the best candidates. For instance, we chose to work with InfoJobs, LinkedIn and Indeed to help one of our clients hire in Spain and Portugal.

What if you’re hiring remotely?

Many candidates look for remote work opportunities and rely on social media and specialist job boards to seek remote jobs and career advice. A word of caution here, though. You need to be selective if you don’t want to deal with millions of CVs after having a couple of jobs listed. Imagine the time it took them to filter out CVs! Be specific about the skills and requirements in your job openings to avoid an overflow of irrelevant applications.

Choosing a Job Board Based on the Area of Expertise

For a technology-focused recruitment agency like Adria Solutions, choosing a job board that specialises in the tech industry is vital. Niche job boards cater to specific sectors and attract candidates with relevant skills and experience. By posting on the best technology job boards, you ensure that your vacancies are seen by professionals who have the expertise you are looking for, thereby improving the quality of your applicant pool.

At the time of publishing this article, CW Jobs is one of the leading job boards for digital tech roles in the UK, although Reed, Totaljobs and Indeed have strong IT sections.

Choosing a Job Board Based on the Integrations with Your CRM and ATS

A board that seamlessly integrates with your Customer Relationship Management (CRM) and Applicant Tracking System (ATS) can simplify recruitment operations. These integrations might include automatic posting of job ads, optimisation for social networks and job search engines, easy application tracking, and better candidate information management. This saves time and reduces the likelihood of errors in the process.

Choosing a Job Board Based on the Saturation of Job Ads

While it may be tempting to go for the most popular job boards, you should also consider the saturation of job ads on these platforms. Highly saturated job boards can make it difficult for your postings to stand out among the hundreds or thousands of other ads.

Instead, consider job boards with a moderate level of activity (but more relevant for your niche) where your job opportunities are more likely to catch the eye of potential candidates without getting lost in the crowd.

Choosing a Job Board Based on the Price

Cost is always a factor when it comes to choosing a job board. While some job boards may charge higher fees, they might offer better results in terms of candidate quality and quantity. On the other hand, more affordable options might be suitable for filling less specialised positions or junior roles.

two managers discuss the different job boards they can advertise their job openings before making a decision
Assessing the cost-effectiveness of each job board is crucial to ensure you are getting the best value for your recruitment budget.

Choosing a Job Board Based on the Level of Expertise and Seniority of Vacancies

Different job boards cater to different levels of expertise and seniority. Platforms such as Milkround, the Graduate Recruitment Bureau (GRB), and Prospects are better suited for graduate roles. Other job boards specialise in executive search, too. Understanding the type of candidates each job board attracts will help you match your vacancies to the right platform.

Partner With Us for Job Board Advice and Talent Mentorship

Choosing the best job board for your recruitment needs involves careful consideration of various factors, including location, area of expertise, integrations with your CRM and ATS, saturation of job ads, price, and the level of expertise and seniority of the vacancies.

Partner with our team of experts to tailor your job board choice to your talent strategy and maximise your recruitment efforts. Contact us today to start the conversation. 

David Berwick

David Berwick

Director • Lead Software Engineering Recruitment Specialist

David Berwick is an IT Recruitment Specialist with 25 years of experience, including 20 years as the Director of Adria Solutions. He specialises in Software Engineering recruitment and is widely respected in the UK’s tech recruitment industry. Dave has provided expert commentary for specialist publications such as LinkedIn News UK, Tech Target and UK Recruiter.

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